Blogs and Disclosure – What and How Much?

writing I have been watching a couple conversation on other blogs that seem to focused on the issue of disclosure.   To be fair I had to go take a quick look at what the word disclosure “technically” meant.  I know what I thought it meant but I wanted to check anyway. 

At dictionary.com the word disclosure obviously had a number of entries.  I liked: “the act or process or revealing or uncovering” and “the speech act of making something evident”.  Both of which solidified what I thought disclosure meant.

Some of the questions being raised include:

  • How much disclosure and in what form should a blog author make about his postings or his blog in general? 
  • Is it important to you the reader to know that an author is being compensated for his post in some way? 
  • What about links in a post that would lead you to the authors affiliate link where he is then compensated? 
  • Does the character of the blog matter in these disclosure decisions?  ie. Is a personal blog subject to different rules than a corporate run blog?

When I started blogging – and it hasn’t been that long ago  – I never considered these questions.  I recall in my initial thoughts about the blog that if I put a few Ads on the site they may help pay for webhosting.  (At this point in my readership I don’t expect that I will be paying for my webhosting any time soon.)  I failed to think about disclosure that’s for sure.

So what’s a blog owner to do?  Does it really matter?

I’ve decided that the answer for Projects Possible is disclosure.  Not because I think it will matter on what I post but because I think it may add credibility to my content for my readers.  I also believe there is a growing trend on the Internet that the reader’s simply want to know.   I would like to hear your thoughts on the questions I posed above.

In the meantime you can find my Disclosure and Privacy statement HERE.

About the Author

Bill

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